Get Slightly Famous WebZine—Want to Attract More Business With Less Effort? Get "Slightly" Famous!™
The Case for Mission Driven Business
BY: Steven Van Yoder, POSTED: April 17, 2009
"The point is, ladies and gentleman, that greed -- for lack of a better word -- is good. Greed is right. Greed works. Greed clarifies, cuts through, and captures the essence of the evolutionary spirit. Greed, in all of its forms -- greed for life, for money, for love, knowledge -- has marked the upward surge of mankind. And greed -- you mark my words -- will not only save Teldar Paper, but that other malfunctioning corporation called the USA."
Michael Douglas as Gordon Gekko, Wall Street (1987)
Tips From the Guru
Andy Biel Discusses the Age of Radical Transparency
BY: Steven Van Yoder, POSTED: April 16, 2009
Andy Beal is co-author of Radically Transparent: Monitoring and Managing Reputations Online. In this interview, Beal draws from his experience as an Internet marketing consultant specializing in online reputation management, illustrating the growing importance of online reputation for all businesses, and the role of company reputation in overall marketing program.
Real World Success Stories
Author Profile: William Arruda of Reach Personal Branding
BY: Steven Van Yoder, POSTED: June 9, 2009
William Arruda is an author and sought-after speaker on the topics of personal branding, career advancement, and employee motivation. William's book, Career Distinction (with coauthor Kirsten Dixson), is a careers bestseller and has been instrumental in helping Arruda gain national recognition as a celebrity in his field.
